At 8 o ‘clock in the evening on October 31, Jingdong 11.11 fully opened, without staying up late to enjoy high-quality good things, inspired the enthusiasm of consumers to participate, once again create a new record, as of 24 o ‘clock on November 1, 139 brands placed orders exceeded 100 million yuan, 43,276 merchants turnover increased by more than 200%.

GESSBS-6AH256 Jingdong 11.11 not only brings consumers the most goods, the best price, the best service shopping experience, as the influence of Jingdong 11.11 has been extended from the consumption side of the industry, more and more industries have resonance in Jingdong 11.11. On the opening day, the number of orders placed by Jingdong Industrial Products increased by 131% year-on-year, and the overall turnover increased by 541% year-on-year. From the upstream professional industrial brands to the downstream manufacturing, energy, engineering and construction industry enterprises, more and more entity enterprises participate in Jingdong 11.11, witnessing the acceleration of the digital process of industrial industry, and also showing the value created by Jingdong as a new entity enterprise to promote the quality and expansion of consumption and deeply help the real economy.

Instrument category turnover increased 40 times year-on-year. More and more professional industrial products brands participated in Jingdong 11.11

GESSBS-6AH256 Different from daily consumer goods, industrial products are used in professional and technical scenarios in the production process of enterprises, and it is difficult to digitize channels. However, with the increasing influence of Jingdong 11.11 on the industrial side, more and more upstream industrial brands have begun to participate in Jingdong 11.11 and carry out channel digitization with the help of Jingdong Industrial products.

Jingdong Industrial products data show that on the opening day, the turnover of instruments such as pressure instruments, level instruments, CAN-bus fieldbus test equipment increased by 40 times year-on-year, the turnover of metal processing categories such as machine tools, cutting tools, measuring tools increased by 430% year-on-year, and the turnover of pneumatic components, hydraulic components, cylinders and other pneumatic hydraulic categories increased by 425% year-on-year. Pneumatic components are the core components of a flexible robotic arm “joint” on the production line, and the turnover of SMC, a world-renowned brand of pneumatic components, increased by 856% year-on-year; Medium and low voltage power distribution is the “center” of power production line management, and the turnover of medium and low voltage power distribution brand Delixi Electric increased by 513% year-on-year.

GESSBS-6AH256 Digital communication equipment constitutes the “transmission link” between the perception layer and the control layer of the industrial Internet, and is the underlying equipment for the realization of the industrial Internet. Today, such industrial Internet professional facilities and equipment can also achieve “online procurement” in Jingdong 11.11, and the results are outstanding. Li Baihua, executive deputy general manager of ZLG Zhiyuan Electronics, an industrial Internet intelligent product brand that participated in Jingdong 11.11 this year, said, “ZLG Zhiyuan Electronics’ products involve signal isolation and transmission conditioning modules, high-end measurement and analysis instruments, self-designed chips and software and chip customization, etc., with strong product professionalism and difficulty in expanding enterprise customer channels. By participating in JD 11.11, we have successfully reached more large enterprise customers, not only improving the brand influence, but also giving ZLG Zhiyuan Electronics more imagination in its growth space.”

GESSBS-6AH256

Jingdong 11.11 In-depth industrial production core scenarios of industrial enterprises in more than 70 industries online procurement of industrial products

GESSBS-6AH256 Thanks to the participation of more professional industrial brands, the improvement of more professional services… Jingdong 11.11 has also laid a solid foundation for more industrial manufacturing enterprises to further promote the digital transformation of procurement.

Entities represented by manufacturing, energy, engineering and construction industries are accelerating the application of digital technologies and implementing digital transformation with the procurement supply chain as the entry point. This year, a total of more than 70 industrial enterprises in the industry participated in Jingdong 11.11, through Jingdong industrial products to ensure the supply of materials in the production process. According to the data, during the opening period, the procurement volume of Jingdong industrial products enterprises in the coal industry increased by 51 times year-on-year, the procurement volume of enterprises in the electrical manufacturing industry increased by 45 times year-on-year, the procurement volume of enterprises in the rail transit industry increased by 28 times year-on-year, the procurement volume of enterprises in the electronic manufacturing industry increased by 11 times year-on-year, and the procurement volume of enterprises in the power industry increased by 579% year-on-year. The purchase volume of chemical manufacturing enterprises increased by 341% year-on-year.

GESSBS-6AH256 Today, the influence of Jingdong 11.11 has been extended from the consumption side to the industrial side, and more subdivisions of industries and enterprises in the industrial field have resonated in Jingdong 11.11, and have also continuously penetrated the core scene of industrial production. For example, in the machinery manufacturing industry, the TOP category of Jingdong Industrial products 11.11 turnover is pneumatic tools and cutting tools, which are important parts in the machining process. In the electronics manufacturing industry, the TOP category of Jingdong Industrial products 11.11 turnover is laboratory consumables, communication optical cables, storage equipment, laboratory equipment, industrial control sensors, covering the most critical scenarios such as research and development and production.

This Jingdong 11.11, good price and quality, consumption and industry resonance, love and life shine, is a microcosm of the economic market that constantly improves quality and expands. Jingdong Industrial Products, as an important part of Jingdong 11.11’s expansion from the consumption side to the industrial side, focuses on the key part of the real economy – the industrial industry, and continues to provide high-quality services for industrial enterprises with the majority of partners through professional scenarios, professional services, and digital procurement channels covering multiple channels and channels, and fully supports the development of the real economy.