On February 28, local time, Infineon announced on its official website that in order to achieve ambitious growth targets, Infineon Technologies AG is further strengthening its sales organization.

FS-CPCHAS-0002 As of March 1, Infineon’s sales team will be organized and reorganized around three customer-focused business areas: “Automotive,” “Industrial and Infrastructure,” and “Consumer, Computing and Communications.” The Distributor and Electronic Manufacturing Services Management (DEM) sales organization will continue to be responsible for the Distributor and Electronic Manufacturing Services (EMS) area.

Infineon noted that the new organizational structure will be centered on the application needs of customers, further leveraging the potential of the company’s comprehensive and diversified product portfolio. These new organizational structures will be deployed globally while optimizing regional layouts.

FS-CPCHAS-0002 Andreas Urschitz, Chief Marketing Officer at Infineon Technologies, said: “Driven by the speed of innovation and faster time to market, customer expectations have evolved rapidly. By simplifying the customer interface, Infineon brings relevant product and application expertise to the client side and is ideally placed to help customers succeed.”

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FS-CPCHAS-0002 The concise approach to restructuring will make it easier for customers to access Infineon’s complete product portfolio and to meet their specific needs by offering complementary products from different business units. In addition, the restructuring will reduce the number of interfaces for Infineon’s customers, helping to reduce time to market for research and development projects supported by Infineon semiconductors and solutions.

Infineon lowered its outlook for 2024 earlier this month. FS-CPCHAS-0002 Due to the general decline in semiconductor demand from industrial customers, Infineon revised its revenue forecast for 2024 to 15.5 billion to 16.5 billion euros, down from the previous forecast of 16.5 billion to 17.5 billion euros. Overseas analysts on average had expected revenue of about 16.8 billion euros. Due to the significant decline in power and sensor chip sales in the industrial sector, Infineon expects the second quarter to be even less optimistic, with industrial business sales falling to 3.6 billion euros, lower than the average analyst estimate of 4.06 billion euros.